USER EXPERIENCE (UX) DESIGN
"UX (User Experience) Design" is the abbreviation for the design process that aims to provide a more comfortable, user-friendly, and desirable experience for users of a product or service, and it is carried out by UX designers.
Our designers, who provide design and technology-oriented services, combine their design and technical skills with your industry understanding to create simple and memorable experiences for your users and customers.
We support all screens developed based on UI&UX with relevant videos and educational assistants that explain the usage in the simplest language.
Step 1
Goal Setting
Identify your needs, expectations, and objectives for the project.
Step 2
User Research
Determine the target audience and identify their motivations, problems, goals, and needs. Use the insights gained from this research to develop and refine the project.
Step 3
Market Research
Investigate similar products or services in the market and identify user problems.
Step 4
Usability Research
Provide target users with pre-defined interfaces and ask them to perform specific tasks. Observing user behavior during task completion, researchers can make improvements to the project.
Step 5
Design
Once research and analysis phases are complete, the product is visualized and a wireframe of the user interface is created. The content is then arranged logically and intuitively to create an information architecture. Information is mapped from written content and visuals to calls-to-action and online forms. The information architecture is designed to help users achieve their goals quickly and easily. The page hierarchy is established, and a navigation system is determined. Microcopy elements are created to direct users with words.
Step 6
Testing
Various tests are applied to identify design issues and make improvements. A prototype designed to examine the user experience of the product is tested. User tests are conducted by representative members of the target audience, who are observed during use. Internal tests are conducted by designers who test the product themselves. Improvements are made based on the results of these tests to finalize the product.
